Would you dare to go GREY?
Women embrace ‘granny hair’ trend, posting silver selfies on Instagram… after mature models walked the catwalks with undyed locks.
- Grey hair has gone glam with social media awash with images
- Users posting images under the hashtag #grannyhair
- Models are sporting grey hair on professional beauty shoots
- Other Instagrammers are posting selfies in front of the bathroom mirror
- Stars including Kelly Osborne, Nicole Richie and Lady Gaga and Rihanna have helped the trend gain traction.
By NAOMI GREENAWAY FOR MAILONLINE
Whether you sprout the odd grey hair, spend hours eradicating them or let your silver locks flow free, the latest hair trend is good news for women everywhere.
Grey hair is on trend with silver hair lovers the world over posting images on social media under the hashtag #grannyhair.
Instagram is awash with the grey haired images – from beauty shots featuring professional models to selfies uploaded by proud grey haired Instagrammers.
Scroll down for video
When content sharing website Bored Panda asked users to post their grey haired images online, the response was overwhelming and the page has been viewed half a million times and counting.
For the younger granny trend followers, going grey takes serious effort in the beauty department, but for others it means emancipation from timely and costly hair dying regimes.
Either way, the look has an air of defiant feminism. Men have always enjoyed grey emancipation – the salt and pepper look is often deemed distinguished – whereas women’s grey hair is rarely viewed in a flattering light.
But whether it’s a feminist statement or a quirky fashion fad, the look has feel good factor.
This image posted by Suzy Q Kelly showcases the grey hair trend with dramatic makeup and white highlights
The trend can be tracked back to Jean Paul Gaultier’s catwalk show at Paris Fashion Week featuring silver haired models earlier this month.
The statement to embrace older models and leave their natural hair untouched was applauded by fashion fans.
And it’s not the first time the designer has experimented with the grey-haired look. At his Autumn/Winter 2011 show the models sported eye-catching grey beehives.
Rihanna (left) went grey last year and posted this image of her silver locks on Instagram and Lady Gaga (right) has also experimented with the trend
Dame Judi Dench (left) and Jamie Lee Curtis (right) also let their natural tones shine through
Kelly Osborne was also an early fan of the grey hair style and stepped out with a shock of white hair back in 2012.
Since then Lady Gaga and Nicole Richie have dared to go grey as has Rihanna, who posted a silver-haired image of herself on Instagram.
And Dame Judi Dench and Jamie Lee Curtis both let their natural tones shine through.
Sibi Bolan, creative colour director at top hairdressers Hershesons advises thinking carefully before you try the trend at home.
‘Find out what your options are and remember using your skin tone to find the right colour is key.
‘For the grey hair trend, option one is to slowly reduce the amount of colour and gracefully allow the grey to appear (if you are going grey naturally) and option two is to add lighter ash highlights to enhance and complement the grey tones.
‘A great haircut is key to going grey so you don’t end up looking like you have given up on yourself!’
Sibi also advises using a silver shampoo. ‘It helps brighten the hair and remove yellow unflattering tones that grey hair has a tendency to do.
‘Often grey hair is more dry therefore absorbs things like pollution cigarette smoke dulling down the silver fox making it look like tarnished brass.’